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MITSUBISHI ELECTRIC ESTABLISHES
AUTOMOTIVE EQUIPMENT OPERATION IN CHINA
-Company enhances its global supply
framework for automotive equipment-
TOKYO, February 26, 2002--Mitsubishi
Electric Corporation today announced plans to establish a new company
in June 2002 together with its Taiwan affiliate Shihlin Electric
& Engineering Corporation (Shihlin Electric), for the purpose
of manufacture and sale of electrical automotive equipment* and
related products in China. This move comes from the need to rapidly
establish a supply framework for equipment and similar products
in China.
The new company will be established as a Mitsubishi Electric subsidiary
through a reorganization, expansion and equity investment in Changzhou
Shihlin Electric & Engineering Co., Ltd., (Changzhou Shihlin)
a subsidiary of Shihlin Electric that manufactures electrical components
for motor vehicles in Changzhou City, Jiangsu Province.
* Automotive equipment: Electrical equipment
required for an engine to operate. Includes starter motors (used
in starting the engine), alternators (used to charge the battery),
and distributors (part of the ignition system).
Purpose of establishing new company
In the past five years, automobile production in China has shown
average annual growth of 7.3%, and demand is expected to continue
increasing as Chinese incomes rise. Last year, the Chinese government
also made plans to increase automobile production by an annual average
of 10.9% over five years. Given the circumstances, automobile manufacturers
have been actively moving into China and increasing their production
there since the second half of the 1990s, and automobile component
manufacturers have been making similar inroads.
Mitsubishi Electric and Shihlin Electric already supply a wide range
of components and products to major world automobile manufacturers,
including components and products such as electronic control equipment
for automobiles. Determining that there needs to be a rapid expansion
of their framework for supplying automotive electrical equipment
and other products to automobile manufacturers in China, the two
companies have decided to establish a new company through expanding
the manufacturing and sales operations of Changzhou Shihlin. Formation
of a joint venture brings advantages to both companies. Mitsubishi
Electric benefits from utilizing Shihlin Electric's human resources
and expertise in the Chinese market to rapidly establish operations
in China, and Shihlin Electric benefits by being able to use Mitsubishi
Electric's technology and sales channels to rapidly expand its business
in China.
The new company will commence with the manufacture of engine equipment
in 2002, and steadily increase the scope of its supplies, including
the possibility of expanding production in 2003 to encompass electronic
components.
The establishment of the new company will result in Mitsubishi Electric
having a total of 16 automobile component manufacturing operations
in America, Europe and Asia, including three in Japan--Himeji
Works (Himeji City, Hyogo Prefecture), Sanda Works (Sanda City,
Hyogo Prefecture), and Fukuyama Works (Fukuyama City, Hiroshima
Prefecture).
Profile of New Company
| (1) |
Name: (To be decided) |
| (2) |
Location: Changzhou City, Jiangsu Province,
PRC (150 km west of Shanghai) |
| (3) |
Establishment: June 2002 (Application for registration
scheduled) |
| (4) |
Business activities: Manufacture and sale of
automotive equipment and electronic components |
| (5) |
Capital: US$ 2.6 million (Approx ¥310 million,
US$ 1 = ¥120) |
| (6) |
Shareholders: Mitsubishi Electric Corporation:
41%, Mitsubishi Electric (China) Co., Ltd.: 10%, Shihlin Electric
& Engineering Corporation: 49% |
| (7) |
CEO: To be provided by Mitsubishi Electric |
| (8) |
Employees: Approx. 90 (2005) |
| (9) |
Sales projections: Approx. ¥4 billion (2005) |
| (10) |
Total investment (planned): Approx. ¥510
million (including ¥240 million in the two years 2002 and
2003) |
About Mitsubishi Electric Corporation
With over 80 years of experience in providing reliable, high-quality
products to both corporate clients and general consumers all over
the world, Mitsubishi Electric Corporation (FTSE: 6503q.l) is a
recognized world leader in the manufacture, marketing and sales
of electrical and electronic equipment used in information processing
and communications, space development and satellite communications,
consumer electronics, industrial technology, energy, transportation
and construction. The company has operations in 34 countries and
recorded consolidated group sales of over US$33BN in the year ended
March 31, 2001. Additional information on Mitsubishi Electric is
available at global.mitsubishielectric.com.
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For more information:
Kanji Azuma
PR Dept. Media inquiries only
Mitsubishi Electric Corporation
03-3218-2346
Kanji.Azuma@hq.melco.co.jp
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